Episode 47

Social Media News Show January 2021

In this week’s episode, we take a deep dive into the social media changes you need to know. Social media is changing at such a rate that I’m here to help you keep your tactics fresh and successful.

You don’t need to implement all updates but you should be aware of the changes.

I’m joined by Andy Lambert from ContentCal to take us through this month’s news and feature updates on the social networks, and I provide my views on what’s relevant for public sector marketing pros.

Top changes include:

• > Audio rooms are coming to LinkedIn

• > TikTok is testing re-sharing posts

• > Twitter adds a new Spaces icon and is testing private Spaces

• > Meta is testing multi-person streaming on Facebook

• > Facebook allows creators to turn on Professional Mode

• > Monetisation opportunities continue to attract more creators on all social networks

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Feedback

Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at info@publicsectormarketingpros.com. 

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.

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About the Podcast

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Public Sector Marketing Show
Hosted by Joanne Sweeney

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About your host

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Joanne Sweeney

Joanne Sweeney is a two-time author, founder of the Public Sector Marketing Institute and host of Ireland’s only Public Sector Digital Marketing Summit.

Specialising in digital communications for government agencies, Joanne's books are used by police forces, universities and public sector bodies across the world to instruct them how to communicate in the Digital Age.

Her latest book Public Sector Marketing Pro was named in the best new PR Books of 2020 by Book Authority and was a finalist in the 2002 British Book Awards for Best International Business Book.

She has also developed her own suite of online certified training programmes.

Joanne is also a trainer and consultant and works directly with government agencies across the world. Most recently with national and local Government in Sydney, Melbourne and Brisbane. She is the preferred social media trainer for the EPP Group in the European Parliament who have 181 MEPs from across 27 member states. She is also a trainer for Google.
Joanne is also a podcaster and vlogger and host of the Public Sector Marketing Show.

Find out more at www.publicsectormarketingpros.com.