Episode 43

The Changing Face of Public Sector Communications in a Post-Covid World

COVID-19 continued to dominate and changing work practices, working from home, virtual events and increased digital engagement with the public took centre stage. 

So coming up in the last Public Sector Marketing Show of 2021:

  • The public expect their public services online 
  • Looking ahead to 2022, it’s showtime for public sector marketing pros as more strategic content planning will serve you well
  • I speak to Aleksandra Kuzmanovic, Social Media Manager with the World Health Organisation and we discuss the lessons learned his year, what we should do in 2022 to win or maintain public trust, and why public sector pros need to lead the digital transformation revolution in their own organisations
  • And a final ‘thank you’ to everyone who helped bring the Public Sector Marketing Show to you this year.

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Feedback

Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at info@publicsectormarketingpros.com. 

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.

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About the Podcast

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Public Sector Marketing Show
Hosted by Joanne Sweeney

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About your host

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Joanne Sweeney

Joanne Sweeney is a two-time author, founder of the Public Sector Marketing Institute and host of Ireland’s only Public Sector Digital Marketing Summit.

Specialising in digital communications for government agencies, Joanne's books are used by police forces, universities and public sector bodies across the world to instruct them how to communicate in the Digital Age.

Her latest book Public Sector Marketing Pro was named in the best new PR Books of 2020 by Book Authority and was a finalist in the 2002 British Book Awards for Best International Business Book.

She has also developed her own suite of online certified training programmes.

Joanne is also a trainer and consultant and works directly with government agencies across the world. Most recently with national and local Government in Sydney, Melbourne and Brisbane. She is the preferred social media trainer for the EPP Group in the European Parliament who have 181 MEPs from across 27 member states. She is also a trainer for Google.
Joanne is also a podcaster and vlogger and host of the Public Sector Marketing Show.

Find out more at www.publicsectormarketingpros.com.