Social media for good is powerful. It can transform a crisis into a solution; fear into hope and silence into power. When used from a place of good intent, social media can change lives.
In today’s show I am sharing a story that epitomises just that.
From Ukraine to Carlow, we hear from a Ukrainian mother who has fled her home with her three daughters while her husband stays to fight for his country on the frontline.
It’s a story of hope and hopelessness, but one filled with utter resilience and through social media this story is now being shared across Ireland and Ukraine, as Tetiana Pankiv uses social media for good.
I’m also asking you to join me and let’s use social media for good to share the Sow Now project.
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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.